Virgin America Adds Spotify and New York Times as Latest Perks in In-Flight Wi-Fi Race
Skift Take
JetBlue and Virgin America are certainly blazing trails on brand partnerships to support connectivity. The question is: will other airlines follow in this new frontier or just circle their wagons.
After the launch of its high-speed ViaSat InFlight Wi-Fi connection and the announcement of Netflix streaming service onboard, Virgin America has raised the stakes once again by announcing a partnership with Spotify and New York Times, which will offer the airline's passengers a wider variety of tunes and news to enjoy onboard.
Spotify is offering free streaming of its entire catalogue of over 30 million songs onboard Virgin America's ViaSat InF
