SeaWorld Owner United Parks Says Extreme Weather Led to Drop in Visitors  


SeaWorld

Skift Take

Weather seems to definitely play a role in the performance of theme parks in Florida, but SeaWorld's challenges go beyond storms.

SeaWorld owner United Parks said unusual extreme weather in 2024 led to a drop in visitors compared to 2023.  

In a statement about its annual financial results announced last week, the company’s CEO Marc Swanson said that without "significantly worse weather and hurricanes,” particularly in Florida, attendance would have been 2% higher than in 2023.

“We've had a pretty bad run of unusually poor weather over the last couple of years,” he said.

“Hurricanes Debby in August, Helene in September and Milton in October.&n