The Finnish Solution to More Humane U.S.-to-Europe Airline Travel


Skift Take

Flying to Europe from the east coast is almost always a pain, but Finnair may be the analgesic.
Colin Nagy, head of strategy at Fred & Farid, a global advertising agency, writes this opinion column for Skift on hospitality, innovation, and business travel. “On Experience” dissects customer-centric experiences and innovation across hospitality, aviation, and beyond.  Heading to Europe from the States? A slight northern detour can save some pain, and add some culture Flying to Europe from the east coast is almost always a pain. Those doing the trip frequently swear by the day flight leaving in the morning, and burning a day to arrive in the evening for a good night’s sleep. Everything else is an annoying red-eye, with never enough time to rest. A