Canada Is the Top Source of U.S. Travel – Now Visits Are Trending Down


Two Canadian passports pictured at the airport.

Skift Take

If Canadian visits continue to decline, it could cost the U.S. billions in lost spending, and thousands of jobs.

Canadian visits to the U.S. may have begun to decline following Trump’s inauguration and his administration’s announcements of tariffs, early data suggests.

According to Canada's official statistics bureau on Monday, the number of Canadian residents returning from trips to the U.S. by vehicle in January declined year-over-year for the first time since the pandemic. 

The decline was modest: About 1.5 million Canadian residents crossed back into Canada from the U.S., a decline of 0.9% compared with the same month one year earlier. 

Separately, Datafy, an ad-tech provider that tracks device geo-location records from a panel of millions of Canadian devices, found that Canadian visitation to the U.S. in the month following Trump's inauguration declined 6% overall compared to the same time period the year before. 

A small number of states saw an increase in visitation, but Datafy told Skift that most states saw a “signif